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RED
Redefine business that can adapt to every new condition. A new world with new rules and always changing dynamically. We must catch up so as not fall behind.
EM
Empowering all resources to meet the business goal. Help each other with the key ability they have. Everyone has their own unique abilities.
DE
Developing every aspect of the business. All stakeholders grow and no one is left behind. Everything needs to grow, the idea, person, skill and ability.